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View All Women ROUF NEW Festive Wear Casual Wear Bridal Celebrity Closet Signature Pherans Kaftan Pashmina Hand Work
Signature Collection Stories
Our heritage edits, also discoverable through shopping categories.

ROUF NEW Ab Sherun - Nikkah Pewand Tomul Tshatun Tilla Handwork View All Collection
Explore All Collection Stories →

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ROUF NEW The Summer Edit'26 Winter Edit 2025/26 Khandar Wyath Noon Chai Soirée Pambach Man The Vanguard - Pherans
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Matamaal
The Golden Hands of Kashmir

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Olive Wool Pheran Pants Stole

Winter Edit 2025/26

Brown And Blue Tilla Embroidered Pheran Salwar Organza Dupatta

Khandde Gaazir

Festive Wear

Festive Wear

Celebrity Closet

Neutral Beige Hand Embroidered Pheran Salwar Stole

Pure Pashmina

HandWork

Hot Pink Tilla Embroidered Kaftaan Pallazo Organza Dupatta

Kaftan

Green & Brown Tilla Embroidered Pheran Salwar Tissue Dupatta

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1st Floor, Aircel Building, Near Gurudwara,
Baghat, Srinagar,
Jammu and Kashmir – 190005
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